Fun times in Hobart today with my first go at the extended version of my Ultimate 48 Hour Author Blueprint for Business Success workshop. We unpacked 5 more books in the room and I got to get to know the participants so much more intimately then when I have the bigger groups. They also got to know each other and in turn help each other come up with some cool and sexy Book Name, Taglines and Chapter names.
One of the things I love is when I see their eyes light up the world of possibilities that opens up right in front of them as I deliver the event. Often I get so many participants walk in with a pre-conceived idea of what this will be and walk out amazed and stunned how much bigger that can be thinking when it comes to a book.
But more so I want to talk about the venue today. I have now been to so many venues in so many cities across Australia and most have been pretty helpful and willing to assist around the running and set up of the rooms. In the last two weeks I have had two quite opposing experiences with venues that I wanted to share the comparison here.
I hosted my event at the Hotel Kurrajong in Canberra last Tuesday 11-3 and when I walked in I was super impressed with the look of the place. Old style but clean, posh and professional. I thought awesome – this will reflect great on my business and brand, or so I thought in the first 5 mins.
I like to arrive early (always 1hr and 15mins) to make sure no nasty surprises arise or if they do I can solve them in time so no one knows that anything went astray. Following my first impressing came a variety of unpleasant experiences. Here are just a few:
After lunch I publically apologised to my participants about the venue and that something just didn’t seem right with what was going on with their culture and systems. I wanted to make my people aware that I was going to do something about this and that I was sorry as that is not how I run my business.
Yesterday I arrived at Hobart Airport and was booked into the Travelodge near the Airport. From the moment I landed I found out I could not walk to the hotel so I rang to ask how I get there. They gave me clear instructions and I was there in a free shuttle greeted by super friendly staff. I was given clear instructions, shown the meeting room for the next day and asked how I’d like it set up as I changed my mind on the set up due to my lower numbers I though it would be better as a boardroom rather than theatre style.
To every request and questions this is what happened:
This venue reflected on my brand and type of service perfectly the way I would treat my people. I was so impressed, felt warm and fuzzy inside and left feeling like I wanted to stay a bit longer and have more of their awesome service.
So there you have it, 2 weeks, 2 venues, 2 black and white customer experiences. I do hope they both get to read this blog and take the feedback and an opportunity to learn or an opportunity to pat themselves on the back for a Job Well Done.
What is it that you do to Wow you Customers. One of my favourite quotes is: ‘Your Smile is Your Logo, Your Personality is Your Business Card, How you leave others feeling after an experience with you becomes your Trademark” by Jay Danzie.
Work Hard – Play Hard!
Love Nat x
P.S. What to come and have an Experience with the Ultimate Denman team. Than join us at the next super amazing Ultimate Brand Accelerator Masterclass in Doncaster Melbourne on 19 and 20 July. Its $247 you won’t regret investing in you and your business.
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